Gaining Competitive Advantage from Digital Data Genesis Dynamic Capability: the Moderating Role of Environmental Turbulence

نویسندگان

  • Elisabetta Raguseo
  • Claudio Vitari
  • Gabriele Piccoli
چکیده

Dynamic Capabilities are often considered as the factor justifying the different degrees of success of organizations in turbulent environment. In this paper we investigate whether companies that have achieved a Digital Data Genesis dynamic capability hold an IT-based competitive advantage. Further, we evaluate whether environmental turbulence has a moderating effect on this relationship. We based our findings on a survey of 92 Italian companies gathering data in 2011 and 2012. We find that Digital Data Genesis Dynamic Capability has a positive influence on IT-based competitive advantage and that environmental dynamism moderates such relationship.

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تاریخ انتشار 2013